As with all mattress reviews and comparisons on Mattress-Reviews.com, GoodMorning.com Inc. tests major online mattress brands in order to continually update and improve its own products. Analyzing the builds, brands, and specifications of competitor mattresses ensures GoodMorning.com always offers the best possible value to its customers.
To provide a consistent benchmark for our tests, we commission third-party engineers to test every mattress in the exact same way. You can view the methodology of testing and the APEGA-stamped results document here.
Without further ado, our Douglas vs Brunswick Mattress Review:
Douglas and Brunswick are two well-established brands in the Canadian mattress scene. Douglas is an eco-friendly foam mattress that caters to sleepers who prefer a more cushiony surface, and Brunswick is a classic Euro-top design for those who prefer the feeling of spring support.
Douglas was introduced in 2017 by Canadian bed-in-a-box company GoodMorning.com. Only available in Canada, Douglas was manufactured as a single-firmness mattress, designed using eight years worth of engineering data and customer feedback. GoodMorning.com has priced the Douglas be the best value Canadian-made mattress in the country. They offer the same level of customer service for the Douglas as they do for their flagship brand, not to mention an industry leading sleep trial and warranty.
Brunswick was introduced by GoodMorning.com in late 2018 as a classic spring mattress, made for modern Canadians. The design, build, and comfort are meant to be refreshingly simple and familiar while cherry picking some of the best innovations in modern mattress making (e.g. hemp-based fabric, zoned pocketed springs). The spring-foam hybrid is sold online, compressed in a box, and shipped directly to customers’ doors throughout the country.
|Delivery, Trial, Returns||Douglas||Brunswick|
|Shipping cost:||Free shipping||Free shipping|
|Shipping time:||3–10 days||3–10 days|
|Sleep trial length:||120 nights||120 nights|
|Return ease:||Company picks up||Company picks up|
|Refund:||Yes, full refund||Yes, full refund|
Thanks to modern compression methods and the rising popularity of the bed-in-a-box, mattresses can now be shipped far more efficiently and conveniently than ever before. Customers no longer need to take a day off work to accept a delivery. Boxed beds are now delivered with the same convenience as most Amazon orders. Some bed-in-a-box companies even offer same-day delivery to certain areas.
Both Douglas and Brunswick use FedEx to deliver their mattresses directly to customers’ doors, and shipping is free throughout Canada. Customers can expect their new mattress to arrive within 3 to 10 business days following order confirmation.
Like many bed-in-a-box brands, Douglas and Brunswick both heavily promote their sleep trials. With a 120-night sleep trial, Brunswick and Douglas have some of the longest sleep trials of all mattress brands.
Returns and Additional Fees
If a customer wishes to return their Douglas or Brunswick mattress within the sleep trial period, either company will arrange to pick up the mattress and issue a full refund. There are no additional return or restocking fees for either mattress.
|Out of the Box||Douglas||Brunswick|
|Delivered in a box:||Yes||Yes|
|Box dimensions:||17.5” x 17.5” x 44.5”||16” x 16” x 63” (Twin - Queen);
16” x 16” x 79” (King, Cal. King)
|Box opening:||Scissors required||Scissors required|
|Expansion time:||2 minutes||6 minutes|
Delivery Times & Opening the Box
Both the Douglas and Brunswick mattresses arrived within the expected delivery times. Each product was well-protected within the box by heavy-duty plastic to keep the mattress in good condition during shipping.
Each mattress box was sealed with packing tape. Customers will definitely need scissors or a knife to open either box. To prevent potential harm to your new mattress, remember to be extra careful when using sharp objects to remove any packaging.
Setting up the Mattress
Once opened, each compressed mattress is easy to remove from the box. We recommend a ‘tip-and-pull’ motion to slowly slide the mattress out from its cardboard container. Simply tip the box from a vertical position down onto its side, and then pull the lightweight box away from the bundled mattress. It’s most efficient to do this process in the room where you intend to use the mattress.
Both mattresses are protected with multiple layers of heavy-duty plastic – an inner layer to keep the mattress compressed in a vacuum seal, and outer layers to keep it compact in a cylinder shape.
Customers will need to unwrap the first layer in order to unroll the mattress, which will still be in its compressed form. Some helpful advice at this stage is to place the rolled up mattress onto the designated bed frame. Next, like the end of a roll of tape, find and peel back the outer layer of plastic. You can use the momentum of unrolling the compressed mattress along the bed frame to help remove the rest of this layer, which could be up to a few meters long. After completing this process, the mattress will be lying unrolled before you.
Next, cut the final layer of plastic. The vacuum seal now broken, the mattress will quickly begin to decompress. Remove this final layer of plastic as the mattress expands to its full height. Both the Douglas and the Brunswick reached full expansion in six minutes or less.
|Number of layers:||3||5|
|Comfort layer:||2” ecoLight® cooling gel foam||1/4” holofibre fill;
3/4” super-soft gel foam;
1” cooling gel memory foam
|Transition layer:||2" Elastex® foam||1" high-density zoned eco foam|
|Support layer:||6" Motion isolation support foam||8" zoned pocketed springs|
|Cover materials:||Natural Eucalyptus Fabric||Polyester, hemp, spandex|
The Douglas and Brunswick mattresses have different builds. Douglas is a combination foam mattress, while Brunswick is a spring-and-foam hybrid. In both cases, multiple layers work together to offer a unique blend of comfort and support. Each mattress contains comfort, transition, and support layers, and these layers vary slightly in height and density in both mattresses. Brunswick and Douglas are each offered in a single firmness option.
Also, each mattress has a unique top cover which showcases the brand’s personality and design aesthetic. Top covers are sometimes removable. In this case, only the Douglas has a removable and machine-washable cover. Brunswick’s cover cannot be removed without unstitching the mattress, a characteristic that is typical of Euro-top or hybrid beds.
Douglas vs Brunswick Mattress Layers
Douglas Mattress LayersDouglas uses three layers of foam in the construction of its Canadian-made foam mattress.
- First layer: 2 inches of ecoLight® cooling gel foam. This cooling gel encourages a restful sleep by ensuring that the mattress doesn’t trap heat. The ecoLight® foam has the durability, responsiveness, and comfort of memory foam, but it has a lower carbon footprint. Foam density: 2.5 lbs/ft3.
- Second layer: 2 inches of Elastex® foam. This transition layer is designed to provide spring and support. Many mattresses use latex for similar reasons. Elastex® is free of the allergy-causing chemicals found in latex.
- Third layer: 6 inches of motion isolation support foam. This thick bottom layer greatly reduces motion transfer between sleepers, and it also enhances edge support.
Brunswick Mattress Layers
The Brunswick mattress contains five primary layers with a few other transition materials. Like many of the multi-layer boxed mattresses on the market today, each layer of the Brunswick mattress works with the others to create a distinct level of comfort and support.
- First layer: 0.25 inches of holofibre fill. This fluffy and lightweight material fills the tufting of the cover and gives the mattress its distinct shape and initial softness.
- Second layer: 0.75 inches of super-soft gel foam. This first layer of foam is notable for its softness, contributing to the pillowy feel and comfort you experience as you lie down on the mattress. Layer density: 1.8 lbs/ft³.
- Third layer: 1 inch of cooling gel memory foam. This upper layer works with the surrounding foam to provide comfort and heat regulation. Foam density: 2.5 lbs/ft³.
- Fourth layer: 1 inch of high-density zoned eco-foam. This soy-infused transition layer provides body contouring and pressure-point relief in the neck, shoulders, elbows, hips, and knees. Divided into three sections, the central zone has increased firmness to complement the zoned springs described below. The foam is created from a blend of traditional polyurethane and environmentally friendly soy oil. Foam density: 1.8 lbs/ft³.
- Fifth layer: 8 inches of multi-tempered pocketed springs with a 3-inch foam encasement perimeter. This layer of individually wrapped springs contributes substantially to the mattresses perceived firmness, as well as its levels of support and overall integrity. The spring design prevents motion transfer due to its independent action. Like the foam layer immediately above it, this layer is zoned. The central third has thicker springs that take more weight to compress. The entire layer is surrounded by a rigid foam encasement to enhance edge support. Coil count (queen): 828.
Douglas vs Brunswick Mattress Cover
Douglas Mattress Cover
With its mountainscape stitching to its red and white colour profile, Douglas’ Canadian-centric cover shows the brand's homegrown roots. Cut from a single piece of fabric and woven together, the design is almost seamless. The red zipper running the entire length of the side wall is the only element that breaks up this impressive white canvas.
As for upkeep, the top half is machine washable, a bonus for anyone who can't stand the thought of spot cleaning their bed by hand. Douglas' cover is composed of Natural Eucalyptus Fabric. This proprietary fabric is enhanced by fibers from sustainably farmed eucalyptus trees – stretch-knit and very soft, but also extremely durable. The cover is great for moisture wicking and breathability.
Brunswick Mattress Cover
The Brunswick mattress has a distinct cover that makes it instantly recognizable among its competitors in the online mattress industry. The white Euro-top cover is tufted in channels from end to end along its top portion and sidewalls. This gently lifts the fabric, making the mattress seem soft and inviting even before you lie down. Most notably, the green checkered gusset spans the full perimeter and gives Brunswick its colour and personality.
Brunswick’s white cover is a modern blend of polyester, hemp, and spandex. These stretchable and breathable materials are further strengthened by hemp, a material that few other bed-in-a-box mattresses have yet to adopt. Hemp is naturally antimicrobial and has three times the tensile strength of cotton. The Brunswick top cover is not machine washable and can be spot cleaned only.
|Green policies:||Zero-waste manufacturing;|
|Soy-based eco foam;
|Social responsibility:||Returned mattresses are donated to charity||Returned mattresses are donated to charity|
|Box materials:||Bleached cardboard with blue ink||Cardboard|
|Spring materials:||n/a||Multi-tempered steel|
|Cover materials:||Polyester, Tencel®||Polyester, hemp, spandex|
|Green manufacturing:||Zero-waste manufacturing||Soy-based eco foam;
|Feel & Firmness||Douglas||Brunswick|
|Firmness:||6.6 / 10||6.2 / 10|
|Edge Support:||7.3 / 10||5.8 / 10|
|Motion Isolation:||8.3 / 10||6.7 / 10|
|Bounce:||3.2 / 10||5.6 / 10|
Feel & Firmness
According to the testing conducted by third-party engineers (commissioned by us), the firmness and feel of the Douglas and Brunswick mattresses are as follows:
- The Douglas mattress classifies as medium-firm, rated at 6.6
/ 10 on the firmness scale. The Douglas mattress does not have excessive ‘hug.’
- The Brunswick mattress has a medium-firm feel, earning a 6.2 / 10 rating for overall firmness. The Brunswick has minimal ‘hug.’
Typically, foam mattresses are not known for their edge support; in fact, it is often one of the main issues customers have when moving from innerspring mattresses to foam. According to the testing conducted by third-party engineers (commissioned by us), the Douglas and Brunswick have the following edge support scores:
- The Douglas mattress has above-average edge support. It is rated at 7.3 / 10 on the edge support scale.
- The Brunswick mattress also has average edge support. It is rated at 5.8 / 10 on the edge support scale.
Motion isolation in foam mattresses is usually very good and one of the main reasons couples make the switch from innerspring to memory foam. According to the testing conducted by third-party engineers (commissioned by us), the Douglas and Brunswick mattresses are both above average for motion isolation:
- The Douglas mattress has above-average motion isolation. It is rated at 8.3 / 10 on the motion isolation scale.
- The Brunswick mattress has above-average motion isolation. It is rated at 6.7 / 10 on the motion isolation scale.
Since motion isolation for foam mattresses is generally very good, bounce is generally very low. The reverse is generally true for spring-based beds. According to the testing conducted by third-party engineers (commissioned by us), the Douglas and Brunswick mattresses bounce ratings differ as follows:
- The Douglas mattress has below-average bounce. It is rated at 3.2 / 10 on the bounce scale.
- The Brunswick mattress has average bounce, earning a 5.6 / 10 rating.
|Price (Queen):||$799 CAD||$799 CAD|
|Trial length:||120 nights||120 nights|
|Warranty:||15 years||15 years|
|Number of layers:||3||5|
|Cover materials:||Natural Eucalyptus Fabric||Polyester, hemp, spandex|
|Green policies:||ecoLight® foam;|
Natural Eucalyptus Fabric;
Manufactured using renewable energy;
|Soy-based eco foam;
|Firmness||6.6 / 10||6.2 / 10|
|Edge support:||7.3 / 10||5.8 / 10|
|Motion isolation:||8.3 / 10||6.7 / 10|
|Bounce:||3.2 / 10||5.6 / 10|
|Discount:||SAVE $50||SAVE $50|
Douglas and Brunswick are both popular and well-reviewed mattress brands from GoodMorning.com. Both brands heavily promote their strong value offering, emphasizing the ideal mix between quality and low price. So far, each has found a receptive audience. With so much in common between the two mattresses, choosing between Brunswick and Douglas mostly comes down to personal preference: do you prefer the more responsive feel of spring support of the cushioning softness of foam?
According to third-party testing, both mattresses have a medium-firm feel, which happens to be the firmness options most Canadians prefer. While Douglas has slightly higher edge support and motion isolation scores, both brands do well above average in this regard. Brunswick leads the two in terms of bounce and responsiveness, a key buying factor for many mattress shoppers.
Although both mattresses are priced identically, there are still a few other points of distinction between the brands. Douglas comes out ahead in terms of its green initiatives and environmental friendliness. Its Canadian theme and mountainscape cover may also appeal to many patriotic Canadian shoppers. Brunswick, meanwhile, has a higher height profile. It also has targeted lumbar support in the middle third of the bed, ideal for those who suffer from back issues or those who have been frustrated with uneven and/or sagging mattresses in the past.
Ultimately, both brands deliver strong results in terms of price value, quality materials, and customer service. For that reason, Mattress-Reviews.com has given special commendation to both mattresses:
- Douglas is Mattress-Reviews.com’s Top Pick for Mattress under $1,000 CAD.
- Brunswick is Mattress-Reviews.com’s Top Pick for Spring Mattress under $1,000 CAD.
Buy Douglas if you want:
- A medium-firm mattress with consistent support
- An eco-friendly mattress
- A long sleep trial and long warranty
- A very competitive price
- Made in Canada
Buy Brunswick if you want:
- A spring mattress with lots of support
- A Euro-top cover with cooling foam
- A mattress made in Canada
- A long sleep trial
- Lots of value for a lower price point