Endy and Brunswick are two of the most respected mattress brands in Canada, and both brands have built up a loyal Canadian customer base. So, what are the backgrounds behind these two distinctly Canadian mattresses?

Endy

Endy is a bed-in-a-box mattress brand owned by Sleep Country, Canada’s largest chain of mattress retail stores. The company has been selling its “one-size-fits-all” foam mattress since 2015, competing with other online brands like Casper and Douglas. Endy mattresses are made in Quebec and shipped out from distribution centres in Ontario and British Columbia.

In Summer 2019, Endy Sleep launched the Mira mattress, a value brand sold for $300 less than Endy and with an additional 30 days on its sleep trial. Though new brands tend to leverage the established credibility and market trust of their parent company, neither Endy nor Mira chose to publicly disclose their relationship in the first few months following launch.

Brunswick

Brunswick was introduced by GoodMorning.com in late 2018 as a classic spring mattress, made for modern Canadians. The design, build, and comfort are meant to be refreshingly simple and familiar while cherry picking some of the best innovations in modern mattress making (e.g. hemp-based fabric, zoned pocketed springs). The spring-foam hybrid is sold online, compressed in a box, and shipped directly to customers’ doors throughout the country.

Delivery, Trial, Returns	Endy	Brunswick
Shipping cost:	Free	Free
Shipping time:	3–10 days	3–10 days
Sleep trial length:	100 nights	120 nights
Return ease:	Company picks up	Company picks up
Refund:	Yes, full refund	Yes, full refund
Additional fees:	No	No

With the rise in popularity of  ‘bed-in-a-box’, mattresses can now be shipped far more efficiently and conveniently than traditional mattresses. Customers no longer need to take a day off work to accept a delivery as boxed beds are now delivered with the same convenience as most Amazon orders. Some bed-in-a-box companies even offer same day delivery to certain areas.

Endy uses UPS to deliver their mattresses to Canadians. Brunswick uses FedEx. Both mattresses will be delivered directly to customers doors throughout most parts of Canada. In some cases, the mattresses can even be left on a porch or deck while the customer is at work.

Shipping time for the Endy mattress and Brunswick mattress is similar. Both Endy and Brunswick will be delivered within 10 business days.

As with any bed-in-a-box brand, Endy and Brunswick heavily promote their in-home sleep trials. Brunswick has the longest sleep trial of the two mattresses at 120 nights. Endy offers a respectable 100 nights.

If a customer wishes to return their Endy mattress or Brunswick mattress within the sleep trial, both companies will arrange to pick the mattresses up and issue a full refund. There are no additional return or restocking fees for either mattress.

Out of the Box	Endy	Brunswick
Delivered in a box:	Yes	Yes
Box dimensions:	28" x 28" x 42"	6” x 16” x 63” (Twin - Queen); 16” x 16” x 79” (King, Cal. King)
Box opening:	Required scissors	Required scissors
Box/mattress fitting:	Tight	Tight
Protection layers:	2	4
Expansion time:	2 minutes	6 minutes

Both the Endy and Brunswick mattresses arrived within the expected delivery times. Each product was well-protected within the box by heavy-duty plastic to keep the mattress in good condition during shipping.

Each mattress box was sealed with heavy-duty tape. Customers will definitely need scissors or a knife to open the box. To prevent potential harm to your new mattress, remember to be extra careful when using sharp objects to remove any packaging.

Once opened, each compressed mattress is easy to remove from the box. We recommend a ‘tip-and-pull’ motion to slowly slide the mattress out from its cardboard container. Simply tip the box from a vertical position down onto its side, and then pull the lightweight box away from the bundled mattress. It’s most efficient to do this process in the room where you intend to use the mattress.

Both mattresses are protected with multiple layers of heavy-duty plastic to compress it in a vacuum seal and keep it tightly rolled up for shipping.

Customers will need to unwrap the outer layer in order to unroll the mattress, which will still be in its compressed form. Some helpful advice at this stage is to place the rolled up mattress onto the designated bed frame. Next, like the end of a roll of tape, find and peel back the outer layer of plastic. You can use the momentum of unrolling the compressed mattress along the bed frame to help remove the rest of this layer, which could be up to a few meters long. After completing this process, the mattress will be lying unrolled before you.

Next, cut the final layer of plastic. The vacuum seal now broken, the mattress will quickly begin to decompress. Remove this final layer of plastic as the mattress expands to its full height. Both mattresses reached full expansion in under 10 minutes.

The Endy and Brunswick mattresses are constructed very differently. The Endy mattress is a tight-top combination foam mattress, whereas Brunswick is a spring hybrid with a Euro-top. Both mattresses are available in only one firmness option.

Another major differences between Endy and Brunswick is the foam used for comfort, contouring, and pressure-point relief, not to mention the support layers for motion isolation and edge support. Each mattress contains comfort, transition, and support layers, and these layers vary in height, density, and materials.

Also, both mattresses have a unique top cover which showcases each brand’s mattress design. Endy’s cover is removable and machine washable, while Brunswick’s cover is securely attached and cannot be removed.

Endy vs Brunswick Mattress Layers

Endy Mattress Layers

The Endy mattress contains 3 layers of foam:

• The first layer of the Endy mattress is 2” of Endy comfort foam. This layer is designed to provide optimal comfort and temperature performance. Layer density: undisclosed.
• The second layer of the Endy mattress is 3” of polyurethane foam. This layer works with the comfort layer to provide an additional level of support and will help conform to the body. Layer density: 1.8lbs/ft³.
• The final layer of foam in the Endy mattress is 5” of polyurethane foam. This layer which gives the Endy mattress its structure and prevents sleepers from sinking in too far. Layer density: 1.8lbs/ft³.

Of note: Endy does not provide density information for their top layer of foam. When Mattress-Reviews.com previously contacted Endy customer support, they would not provide density information for the Endy Comfort Foam layer. Their representative told us “the foam is a uniquely designed foam which is proprietary, which means we don’t give out the exact specifications.” It is also worth noting that Endy decided to remove the cooling gel from its top proprietary layer in 2018. 1.8lbs/ft³.

Brunswick Mattress Layers

• First layer: 0.25 inches of holofibre fill. This fluffy and lightweight material fills the cover's tufting and gives the mattress its distinct shape and initial softness.

• Second layer: 0.75 inches of super-soft gel foam. This first layer of foam is notable for its softness, contributing to the pillowy feel you experience as you lie down on the mattress. Layer density: 1.8 lbs/ft³.

• Third layer: 1 inch of cooling gel memory foam. This upper layer works with the surrounding foam to provide comfort and heat regulation. Foam density: 2.5 lbs/ft³.

• Fourth layer: 1 inch of zoned high-density foam. This transition layer provides body contouring and pressure-point relief. Divided into three sections, the central zone has increased firmness to complement the zoned springs below. The foam used in the other zones is softer to allow the neck, shoulders, elbows, hips, and knees to sink in a bit more for comfortable cushioning (while still maintaining spinal alignment). The foam is created from a blend of traditional polyurethane and environmentally conscious soy oil. Foam density: 1.8 lbs/ft³.

• Fifth layer: 8 inches of multi-tempered pocketed springs with a 3-inch foam encasement perimeter. This layer of individually wrapped springs contributes to the mattress's perceived firmness, support, and overall integrity. The spring design prevents motion transfer due to its independent action. Like the foam layer immediately above it, this layer is also zoned. The central third has thicker springs that take more weight to compress, while the springs on either side are lighter to allow for more cushioning. A rigid foam encasement surrounds the entire layer to enhance edge support. Coil count (queen): 828.

Of note: Two layers of 0.5-inch poly fibre are also included in the construction, one on either side of the spring layer. This additional inch accounts for the overall 12-inch height of the mattress.

Endy vs Brunswick Mattress Cover

Endy Mattress Cover

The Endy mattress has a two-tone cover. The bottom part of the cover is a heavier duty grey fabric, and the top part of the cover is white with a diamond knit pattern. The top part of the cover is made primarily of polyester and contains a small amount of lycra for stretch. Unlike other mattresses on the market, Endy does not highlight eco-friendly fabric. The top portion of the Endy mattress can be unzipped and cleaned in the washing machine as necessary.

Brunswick Mattress Cover

Appearance

The Brunswick mattress has a distinct cover that makes it instantly recognizable among its competitors in the online mattress industry. The white Euro-top cover is tufted in channels from end to end along its top portion and sidewalls. This gently lifts the fabric, making the mattress seem soft and inviting even before you lie down. Most notably, the green checkered gusset spans the full perimeter and gives Brunswick its colour and personality.

Materials

Brunswick’s white cover is a modern blend of polyester, hemp, and spandex. These stretchable and breathable materials are further strengthened by hemp, a material that few other bed-in-a-box mattresses have yet to adopt. Hemp is naturally antimicrobial and has three times the tensile strength of cotton. The Brunswick top cover is not machine washable and can be spot cleaned only.

Consumers are becoming more environmentally conscious when making purchases. Retailers both in and out of the mattress industry have been incorporating more eco-friendly and ethical policies when selling products and choosing suppliers. GoodMorning.com Inc. carried out a survey in February 2017, discovering that almost 50% of Canadians are willing to spend more money for more environmentally friendly products. Therefore, in every review on Mattress-Reviews.com, we will highlight each mattress company’s green philosophy, as well as how prominent their policies are on their websites.

Feel & Firmness	Endy	Brunswick
Feel:	Firm	Medium-firm;
Firmness:	7.4 / 10	6.2 / 10
Edge support:	3.9 / 10	5.8 / 10
Motion isolation:	6.6 / 10	6.7 / 10
Bounce:	4.7 / 10	5.6 / 10

Feel & Firmness

According to the testing conducted by third-party engineers (commissioned by us), the Endy mattress and Brunswick mattress firmness and feel are as follows:

• Endy is a firm mattress bordering on medium-firm. It is rated at 7.4 / 10 on the firmness scale. Due to its proprietary top layer, the Endy mattress maintains significant ‘hug’ despite its firmness.
• The Brunswick mattress has a medium-firm feel, earning a 6.2 / 10 rating for overall firmness. The Brunswick does not have excessive ‘hug.’

Edge Support

Spring mattresses are known for their superior edge support, especially compared to their foam-based counterparts. According to the testing conducted by third-party engineers (commissioned by us), the Endy mattress and Brunswick mattress edge support ratings are very different.

• The Endy mattress has average edge support. It is rated at 3.9 / 10 on the edge support scale.
• The Brunswick mattress also has above-average edge support. It is rated at 5.8 / 10 on the edge support scale.

Motion Isolation

Motion isolation in both foam-based and Euro-top mattresses is usually very good and one of the main buying considerations for shoppers who share their beds with a partner or pets. According to the testing conducted by third-party engineers (commissioned by us), the Endy mattress and Brunswick mattress motion isolation ratings are both above average.

• The Endy mattress has above-average motion isolation. It is rated at 6.6 / 10 on the motion isolation scale.
• The Brunswick mattress has above-average motion isolation. It is rated at 6.7 / 10 on the motion isolation scale.

Bounce

Mattresses containing springs are known for having a much better bounce when compared to foam-based mattresses. According to the testing conducted by third-party engineers (commissioned by us), the Endy mattress and Brunswick bounce ratings are very different.

• The Endy mattress has average bounce. It is rated at 4.7 / 10 on the bounce scale.
• The Brunswick mattress has average bounce, earning a 5.6 / 10 rating.

Overview	Endy	Brunswick
Price (Queen):	$850 CAD	$749 CAD
Available in:	Canada	Canada
Made in:	Canada	Canada
Trial length:	100 nights	120 nights
Warranty:	10 years	15 years
Mattress height:	10"	12"
Number of layers:	3	5
Cover materials:	Polyester, Lycra	Polyester, hemp, spandex
Machine washable:	Yes	No
Green policies:	No mention on the website	Soy-based eco foam; Hemp fabric; Optimized shipping
Feel:	Firm	Medium-firm;
Firmness:	7.4 / 10	6.2 / 10
Edge support:	3.9 / 10	5.8 / 10
Motion isolation:	6.6 / 10	6.7 / 10
Bounce:	4.7 / 10	5.6 / 10
Year-Round Price Guarantee:	No	CLICK HERE

Remember, Mattress-Reviews.com is owned, operated, and paid for by GoodMorning.com Inc. and advertises the Novosbed, Douglas, Juno, Recore, Brunswick, Logan & Cove, Apollo, and Podium brands. The following is strictly our competitive opinion:

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There are a lot of similiarities between these two successful Canadian mattress brands. Both are owned by established mattress companies (Sleep Country, GoodMorning.com), and both offer free shipping and free returns, allowing customers to skip the store experience and test out their mattresses at home. An initial consideration for undecided shoppers is whether you prefer the feeling of sleeping on a foam bed or sleeping on a classic spring mattress.

With that said, there are a number of advantages to each brand. Endy has been sold for nearly four years longer, having already established a heavy market presence by partnering with social media influencers and drawing on the advertising strengths of their parent company, Sleep Country. You can drive to local resellers or Endy stores to try out the mattress before you decide to buy. Its machine-washable cover comes in handy if you don’t use a mattress protector.

Meanwhile, Brunswick is sold at a lower price. It also offers a longer sleep trial and warranty. Brunswick’s edge support and bounce ratings were higher than Endy’s, two key considerations for heavier individuals who require more support from their bed. The hybrid bed also offers zoned lower back support in the centre of the bed, which Endy lacks. Either choice supports Canadian manufacturing, and both companies arrange for lightly used mattresses to be donated to local charities.