
Tuft & Needle vs Novosbed Mattress Review
Disclaimer: We are owned and operated by GoodMorning.com. We hire 3rd-party engineers and use public data to rate mattresses on over 25 criteria we believe important. Brands we own – Apollo, Brunswick, Douglas, Juno, Logan & Cove, Novosbed, Podium, and Recore – are reviewed and advertised where indicated. Views expressed here are our opinions only. Full details.
Comparison Summary
Tuft & Needle
Layers
2
Firmness
5.5 / 10
Sleep Trial
100 Nights
Warranty
10 Years
Made In
USA
Price (Queen)
$595 USD
$920 CAD
Is this the lowest listed price of the past 365 days?
~
Information not available
Novosbed
Layers
4
Firmness
SOFT
3.2 / 10
MEDIUM
3.7 / 10
FIRM
5.1 / 10
Sleep Trial
120 Nights
Warranty
15 Years
Made In
USA, Canada
Price (Queen)
$999 USD
$1,199 CAD
Is this the lowest listed price of the past 365 days?
~
Table of Contents
Jump to any section by clicking the links below:
Tuft & Needle

Novosbed

How We Compared Tuft & Needle and Novosbed
As with all mattress reviews and comparisons on Mattress-Reviews.com, GoodMorning.com Inc. tests major online mattress brands in order to continually update and improve its own products. Analyzing the builds, brands, and specifications of competitor mattresses ensures GoodMorning.com always offers the best possible value to its customers.
To provide a consistent benchmark for our tests, we commission third-party engineers to test every mattress in the exact same way. You can view the methodology of testing and the APEGA-stamped results document here.
Without further ado, our Tuft & Needle vs Novosbed Mattress Review:
Tuft & Needle vs Novosbed: Company Overview
Tuft & Needle

Novosbed

Company Overview | Tuft & Needle | Novosbed |
---|---|---|
Launched: | 2012 | 2009 |
Price (Queen): | $595 USD $920 CAD | $999 USD $1,199 CAD |
Available in: | USA Canada (Amazon only) | USA Canada |
Made in: | USA | USA, Canada |
Trial length: | 100 nights | 120 nights |
Warranty: | 10 years | 15 years |
Year-Round Price Guarantee: | No | CLICK HERE |
Tuft & Needle and Novosbed are two of the most well-known mattress brands in North America and both brands have built up a loyal customer base. So, what is the background behind Tuft & Needle and Novosbed?
The Tuft & Needle mattress launched in 2012 on the Amazon marketplace. After launching their own website in 2014, Tuft & Needle quickly became one of the market leaders in the ‘bed-in-a-box’ space, and sell a straightforward 2-layer foam mattress, suited for price-conscious buyers. Recently, Tuft & Needle have begun to open their own stores and showrooms, in collaboration with Amazon, in the USA.
GoodMorning.com released their first memory foam mattress, Novosbed, in 2009, making them one of the pioneers of the bed-in-a-box mattress industry. Their innovative culture soon went on to create the now universal idea of the ‘Sleep Trial,’ giving online mattress shoppers a way to bypass the traditional mattress store shopping experience and test out their new bed at home for as long as it actually takes to evaluate a mattress properly. With their flagship product, Novosbed, the company later introduced another new concept with Comfort+. This adjustable firmness system helps customers adjust the feel and comfort level of their mattress by adding an additional foam layer, free of charge.
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Tuft & Needle vs Novosbed: Delivery, Sleep Trial, Returns
Tuft & Needle

Novosbed

Delivery, Trial, Returns | Tuft & Needle | Novosbed |
---|---|---|
Shipping cost: | Free shipping | Free shipping |
Shipping time: | 3-10 days | 3-10 days |
Sleep trial length: | 100 nights | 120 nights + Free Comfort+ |
Return ease: | Company picks up | Company picks up |
Refund: | Yes, full refund | Yes, full refund |
Additional fees: | No | No |
Thanks to modern compression methods and the rising popularity of the bed-in-a-box, mattresses can now be shipped far more efficiently and conveniently than ever before. Customers no longer need to take a day off work to accept a delivery. Boxed beds are now delivered with the same convenience as most Amazon orders. Some bed-in-a-box companies even offer same-day delivery to certain areas.
Tuft & Needle and Novosbed both use FED/EX. Both mattresses are delivered directly to customers doors throughout most parts of Canada and the USA. In some cases, the mattresses can even be left on a porch or deck whilst the customer is at work.
Shipping time for Tuft & Needle and Novosbed are the same. Both bed-in-a-box mattresses will be delivered within 10 days.
As with any bed-in-a-box brand, Tuft & Needle and Novosbed heavily promote their in-home sleep trials. Novosbed has the longest sleep trial of both mattress brands with a 120-night sleep trial. Tuft & Needle only offers a 100-night sleep trial.
If a customer wishes to return their Tuft & Needle mattress or Novosbed mattress within the sleep trial, both companies will arrange to pick the mattresses up and issue a full refund. There are no additional return or restocking fees for either of the mattresses.
Tuft & Needle vs Novosbed: Out of the Box
Tuft & Needle

Novosbed

Out of the Box | Tuft & Needle | Novosbed |
---|---|---|
Delivered in a box: | Yes | Yes |
Box dimensions: | 19" x 19" x 45" | 19" x 19" x 44" |
Box opening: | Required scissors | Required scissors |
Box/mattress fitting: | Tight | Tight |
Protection layers: | 2 | 2 |
Expansion time: | 2 minutes | 3 minutes |
The Tuft & Needle mattress and Novosbed mattress were both delivered to us within the expected delivery time. Both mattresses were well protected by heavy-duty plastic layers within the boxes to protect the mattresses during shipping.
The Tuft & Needle mattress and Novosbed mattress boxes were both sealed with heavy duty tape. Customers will definitely need scissors or a knife to open the box. Remember to be extra careful when opening the box with sharp objects.
Once opened, the compressed mattress is easy to remove from the box. A simple ‘tip-and-pull’ motion is what we recommend. Simply tip the box from a vertical position into a horizontal position and pull the mattress out of the box. We recommend doing this process in the designated bedroom.
The Tuft & Needle mattress and Novosbed mattress are both protected with two layers of heavy-duty plastic and customers will need to unwrap the first layer of plastic in order to change the mattress from a cylindrical shape into a flat, albeit compressed, shape.
Some helpful advice at this stage is to place the rolled mattress on to the designated bed frame, find the end of the outer layer plastic, pull it loose, and use the resulting momentum to roll the mattress into position on the frame. Once in position, remove that outer plastic layer. After completing this process, customers will see a folded and unrolled mattress. Simply unfold the mattress, the top cover will be facing up, and place the corners in the correct position on the frame of foundation.
Next, cut the final layer of plastic and the new Tuft & Needle mattress or Novosbed mattress will start decompressing. Remove this final layer of plastic and the mattress should expand to its full height within a few minutes. The Novosbed mattress took 1 to 3 minutes to fully expand, depending on the firmness level. The Tuft & Needle mattress took 2 minutes to fully expand.
Tuft & Needle vs Novosbed: Mattress Construction
Tuft & Needle

Novosbed

Mattress Construction | Tuft & Needle | Novosbed Soft | Novosbed Medium | Novosbed Firm |
---|---|---|---|---|
Mattress height: | 10" | 11" | 11" | 11" |
Number of layers: | 2 | 4 | 4 | 4 |
Comfort layer: | 3" Adaptive® foam | 1" High-density gel-infused memory foam; 1" Premium airflow foam | 1" Premium airflow foam; 1" High-density memory foam | 2" Open-cell pneumatic memory foam |
Transition layer: | No transition layer | 2" Open-cell pneumatic memory foam | 2" High-density memory foam | 1" Open-cell pneumatic memory foam; 1" High-density memory foam |
Support layer: | 7” Polyurethane support foam | 7" Premium support foam | 7" Premium support foam | 7" Premium support foam |
Cover materials: | Micro polyamide, Polyester | Polyester, Tencel® | Polyester, Tencel® | Polyester, Tencel® |
Machine washable: | No | Yes | Yes | Yes |
Made in: | USA | USA, Canada | USA, Canada | USA, Canada |
The Tuft & Needle mattress is a combination foam mattress and is only available in one firmness option. The Novosbed mattress uses high-density memory foam and is available in three different firmness options: soft, medium, and firm.
One of the major differences between the Tuft & Needle mattress and the Novosbed mattress is the different types of foam used for comfort and support. Each mattress contains comfort, transition, and support layers, and these layers vary slightly in height and density.
Also, each mattress has a unique top cover which showcases each brand’s mattress design. Top covers are sometimes washable, and out of the two mattresses tested, only the Novosbed has a machine-washable top cover.
Tuft & Needle vs Novosbed Mattress Layers
Tuft & Needle

Novosbed Firm

Tuft & Needle Mattress Layers
The Tuft & Needle mattress contains 2 layers of foam:
- The first layer of the Tuft & Needle mattress is 3″ of graphite and cooling gel foam. This layer is designed to provide optimal comfort and temperature regulation. This top layer of foam has a density of 2.8 lbs/ft3.
- The final layer of foam in the Tuft & Needle mattress is 7” of polyurethane foam. This layer which gives the Tuft & Needle mattress its structure and prevents sleepers from sinking in too far. This layer of foam has a density of 1.8 lbs/ft3.
Novosbed Mattress Layers
Each Novosbed mattress contains four layers of foam. The soft, medium, and firm options all have different constructions and foam densities to customize the firmness level of the mattress.
Novosbed Soft Mattress:
- The first layer of the Novosbed mattress is 1” of high-density gel-infused memory foam. The ultra-durable top layer delivers responsive cooling and conforms to the body for a medium-soft feel. Foam density: 3.7 lbs/ft3.
- The second layer of the Novosbed mattress is 1” of premium airflow foam. This breathable layer allows heat to dissipate effectively while suppressing odor build-up. Foam density: 2 lbs/ft3.
- The third layer of the Novosbed mattress is 2” of open-cell pneumatic memory foam. This transition layer reduces motion transfer while providing further airflow. Foam density: 2.5 lbs/ft3.
- The final layer of foam in the Novosbed mattress is 7” of premium support foam. This durable bottom layer further eliminates motion transfer by distributing bodyweight and also helps the mattress maintain its structural integrity. Foam density: 1.8 lbs/ft3.
- The first layer of the Novosbed mattress is 1″ of premium airflow foam. This top layer allows for additional airflow, keeping heat from getting trapped near the surface. Foam density: 2 lbs/ft3.
- The second layer of the Novosbed mattress is 1” of high-density memory foam. This additional comfort layer provides pressure-point relief. Foam density: 4 lbs/ft3.
- The third layer of the Novosbed mattress is 2” of high-density memory foam. This ultra-durable transition layer further reduces motion transfer. Foam density: 4 lbs/ft3.
- The final layer of foam in the Novosbed mattress is 7” of premium support foam. This durable bottom layer further eliminates motion transfer by distributing bodyweight and also helps the mattress maintain its structural integrity. Foam density: 1.8 lbs/ft3.
- The first layer of the Novosbed mattress is 2″ of open-cell pneumatic memory foam. The top layer enhances cooling and breathability while giving the surface a firm feel. Foam density: 2.5 lbs/ft3.
- The second layer of the Novosbed mattress is 1” of open-cell pneumatic memory foam. In combination with the first layer, this transition foam provides pressure-point relief. Foam density: 2.5 lbs/ft3.
- The third layer of the Novosbed mattress is 1” of high-density memory foam. This responsive transition layer provides additional body contouring. Foam density: 4 lbs/ft3.
- The final layer of foam in the Novosbed mattress is 7” of premium support foam. This durable bottom layer further eliminates motion transfer by distributing bodyweight and also helps the mattress maintain its structural integrity. Foam density: 1.8 lbs/ft3.
Tuft & Needle vs Novosbed Mattress Cover
Tuft & Needle

Novosbed

Tuft & Needle Mattress Cover
The Tuft & Needle cover is made up of a blend of micro polyamide and polyester. It has a soft, smooth feeling. The Tuft & Needle website claims that the micro polyamide dries 6-8 times faster than normal cotton allowing for a cooler, drier sleep.
The top cover is not machine washable, so you will need to spot clean stains.
Novosbed Mattress Cover
This distinctive Novosbed cover is an expression of the luxury that lies beneath. The soft sleep surface is woven from a blend of stretch-knit polyester and Tencel®, while the lower side walls are covered with furniture-grade upholstery. This white and chambray-blue exterior is designed not only for an attractive, signature look, but also for functionality.
The top cover is machine washable, with simple cleaning instructions:
- Zip off the upper portion of the cover;
- Put in the washing machine on a gentle cycle;
- Tumble-dry on low, or air dry.
Tuft & Needle vs Novosbed: Environmental Sustainability
Eco-Consciousness | Tuft & Needle | Novosbed |
---|---|---|
‘Green' policies: | UL Greenguard Gold certification | Zero-waste manufacturing, Tencel® textiles |
Social responsibility: | Returned mattresses are donated to charity | Returned mattresses are donated to charity |
Box materials: | Bleached cardboard Coloured Ink | Bleached cardboard with blue ink |
Foam materials: | Polyurethane | Polyurethane |
Cover materials: | Micro polyamide, Polyester | Polyester, Tencel® |
CertiPUR-US®: | Yes | Yes |
Green manufacturing: | Unknown | Zero-waste manufacturing |
Tuft & Needle vs Novosbed: Feel and Firmness
Feel & Firmness | Tuft & Needle | Novosbed |
---|---|---|
Firmness: | 5.5 / 10 | Soft: 3.2 / 10 Medium: 3.7 / 10 Firm: 5.1 / 10 |
Edge Support: | 6.5 / 10 | Soft: 4.7 / 10 Medium: 3.8 / 10 Firm: 5.8 / 10 |
Motion Isolation: | 7.2 / 10 | Soft: 7.3 / 10 Medium: 6.8 / 10 Firm: 6.8 / 10 |
Bounce: | 4.8 / 10 | Soft: 2 / 10 Medium: 2.3 / 10 Firm: 2.9 / 10 |
Tuft & Needle

Novosbed

Feel & Firmness
According to the testing conducted by third-party engineers (commissioned by us), the Tuft & Needle mattress and Novosbed mattress firmness and feel are very different.
- The Tuft & Needle mattress has a medium firmness. It is rated at 5.5 / 10 on the firmness scale. The Tuft & Needle mattress does not have significant ‘hug.’
- The Novosbed soft mattress is rated at 3.2 / 10 on the firmness scale. The Novosbed soft mattress does have ‘hug.’
- The Novosbed medium mattress is rated at 3.7 / 10 on the firmness scale. The Novosbed medium mattress does have some ‘hug.’
- The Novosbed firm mattress is rated at 5.1 / 10 on the firmness scale. The Novosbed firm mattress does not have ‘hug.’
Tuft & Needle

Novosbed

Edge Support
Foam mattresses are not known for their edge support; in fact, it is often one of the main issues customers have when moving from innerspring mattresses to foam mattresses. According to the testing conducted by third-party engineers (commissioned by us), the Tuft & Needle mattress and Novosbed mattress edge support are very different.
- The Tuft & Needle mattress has above-average edge support. It is rated at 6.5 / 10 on the edge support scale.
- The Novosbed soft mattress has average edge support. It is rated at 4.7 / 10 on the edge support scale.
- The Novosbed medium mattress has below average edge support. It is rated at 3.8 / 10 on the edge support scale.
- The Novosbed firm mattress has above average edge support. It is rated at 5.8 / 10 on the edge support scale.
Tuft & Needle

Novosbed

Motion Isolation
Motion isolation in foam mattresses is usually very good and one of the main reasons couples make the switch from innerspring to memory foam. According to the testing conducted by third-party engineers (commissioned by us), the Tuft & Needle mattress and Novosbed mattress motion isolation are both above average.
- The Tuft & Needle mattress has above-average motion isolation. It is rated at 7.2 / 10 on the motion isolation scale.
- The Novosbed soft mattress has above-average motion isolation. It is rated at 7.3 / 10 on the motion isolation scale.
- The Novosbed medium mattress has above-average motion isolation. It is rated at 6.8 / 10 on the motion isolation scale.
- The Novosbed firm mattress has above-average motion isolation. It is rated at 6.8 / 10 on the motion isolation scale.
Tuft & Needle

Novosbed

Bounce
Due to the fact that motion isolation for foam mattresses is generally very good, bounce is generally very low. According to the testing conducted by third-party engineers (commissioned by us), the Tuft & Needle mattress and Novosbed mattress bounce are both below average.
- The Tuft & Needle mattress has average bounce. It is rated at 4.8 / 10 on the bounce scale.
- The Novosbed soft mattress has below-average bounce. It is rated at 2 / 10 on the bounce scale.
- The Novosbed medium mattress has below-average bounce. It is rated at 2.3 / 10 on the bounce scale.
- The Novosbed firm mattress has below-average bounce. It is rated at 2.9 / 10 on the bounce scale.
Tuft & Needle vs Novosbed: Price
Twin

Tuft & Needle
$350 USD
$510 CAD
Novosbed
$799 USD
$899 CAD
Twin XL

Tuft & Needle
$395 USD
$575 CAD
Novosbed
$849 USD
$1,019 CAD
Double

Tuft & Needle
$495 USD
$720 CAD
Novosbed
$899 USD
$1,079 CAD
Queen

Tuft & Needle
$595 USD
$920 CAD
Novosbed
$999 USD
$1,199 CAD
King

Tuft & Needle
$750 USD
$1,085 CAD
Novosbed
$1,199 USD
$1,439 CAD
Cal King

Tuft & Needle
$750 USD
$1,085 CAD
Novosbed
$1,199 USD
$1,439 CAD
Tuft & Needle vs Novosbed: Overview
Overview | Tuft & Needle | Novosbed |
---|---|---|
Price (Queen): | $595 USD $920 CAD | $999 USD $1,199 CAD |
Available in: | USA Canada (Amazon only) | USA Canada |
Made in: | USA | USA, Canada |
Trial length: | 100 nights | 120 nights + Free Comfort+ |
Warranty: | 10 years | 15 years |
Mattress height: | 10" | 11" |
Number of layers: | 2 | 4 |
Cover materials: | Micro polyamide, Polyester | Polyester, Tencel® |
Machine washable: | No | Yes |
'Green' policies: | UL Greenguard Gold certification | Zero-waste manufacturing, Tencel® textiles |
Firmness | 5.5 / 10 | Soft: 3.2 / 10 Medium: 3.7 / 10 Firm: 5.1 / 10 |
Edge support: | 6.5 / 10 | Soft: 4.7 / 10 Medium: 3.8 / 10 Firm: 5.8 / 10 |
Motion isolation: | 7.2 / 10 | Soft: 7.3 / 10 Medium: 6.8 / 10 Firm: 6.8 / 10 |
Bounce: | 4.8 / 10 | Soft: 2 / 10 Medium: 2.3 / 10 Firm: 2.9 / 10 |
Year-Round Price Guarantee: | No | CLICK HERE |
Should you buy the Tuft & Needle or Novosbed?
There are a few factors that immediately stand out after comparing the Tuft & Needle mattress and Novosbed mattresses. Each mattress in this Tuft & Needle vs Novosbed mattress review has similar features especially with regards to comfort and support. The Tuft & Needle mattress and Novosbed mattresses have a distinctive firmness and feel, level of edge support, level of motion isolation, and bounce.
What really excels one brand above the others is the multiple firmness options, sleep trial, and the adjustable firmness guarantee of Novosbed. Novosbed is Mattress-Reviews.com’s Top Pick for a premium mattress under $1,500, and customers who choose to purchase a Novosbed mattress over a Tuft & Needle mattress will enjoy a lengthier sleep trial and will have the option to fine-tune the firmness of their mattress with the free Comfort+ firmness adjustment kit.
Buy Tuft & Needle if you want:
- A competitive price
- A straightforward 2 layer mattress
- Made in USA
Buy Novosbed if you want:
- Multiple firmness options
- High-density memory foam
- 120-night sleep trial with free adjustable firmness
- Machine-washable top cover
- A durable mattress with a lengthy warranty
- Made in country of order (USA/CAN)